Good point.

I guess I made peace with the idea that this guy was not going to became a customer now.. so I was not really trying to win his business. I was trying to help him understand our service compared to other services he used before.

I understand what “line of sight” means, perhaps it’s a bit harsh to call it technical jargon. My point was that it seems they didn’t want to switch because they weren’t keen to spend money on hardware. The correct respone, imo, would be to say, “yes we charge a set up fee” but you would make the money back because x,y and z. Or something to that effect. From this side, it looks like you tried to side step the question.

“line of sight” is not technical jargon.. think “can you see the highsite or not?”

Potential customer had expectations of broadband speeds from other companies and invested in their hardware.

Customer asked about Amobia’s wireless technology. I responded to help them understand how our technology differs. What are you confused about?